📬 Available for hire during COVID-19

Kokovoko's


BRANDING & IDENTITY
ILLUSTRATION
LOGO DESIGN
PHOTOGRAPHY
TYPOGRAPHY

"Kokovoko's" is a fictional confectionery company. Named after an island from the story 'Moby Dick', the product is a modern vegan marshmallow substitute to the whale hunting theme of 19th century novel.

The brand identity and logo is inspired by the Pe'a & Maori facial tattoos of Polynesian island colonies as seen historically in the likes of Samoa, Hawaii and New Zealand. The red Strawberry flavour packaging represents the whale hunt whilst the off-white Vanilla flavour packaging represents the pale skin of Moby Dick.

See more work →

© Charlie O'Halloran